Brand assets
Logos, icons, and marks can be used to identify SCOPERR, but they cannot become another product’s identity or imply endorsement.
SCOPERR asset license
Public files. Controlled use.
SCOPERR assets are published so people can correctly identify, reference, link to, or discuss SCOPERR and SCOPERR-approved public work. Public access does not mean unrestricted ownership or reuse.
Core rule
Use SCOPERR assets only when the context is actually about SCOPERR.
These assets are not free stock images, generic SaaS visuals, template graphics, AI dashboard art, or another company’s brand materials.
Case-study images
These can be used when directly referencing the official SCOPERR case study, SCOPERR’s work, or a client-approved mention. They cannot be reused as generic SaaS, AI, dashboard, or marketing visuals.
Blog images
Blog images should only appear when linking to or discussing the original SCOPERR article. They should not be copied as standalone article covers, ads, social graphics, templates, or stock-style images.
Effects and visuals
Visual effects and brand scenes belong to SCOPERR’s design language. They should not be reused as another brand’s look and feel.
Allowed
Usually okay
- Referencing SCOPERR in a news article, directory, review, case study, partner page, vendor listing, or business profile.
- Linking to SCOPERR from an approved client, partner, press, marketplace, or professional platform page.
- Showing SCOPERR’s official identity when discussing SCOPERR’s services, products, public work, or published case studies.
- Using case-study images only when they accurately support the relevant SCOPERR case-study page or related SCOPERR-approved material.
- Showing blog images only when directly linking to or discussing the original SCOPERR article.
Not allowed
Needs permission or is blocked
- Using SCOPERR assets as your own logo, icon, product identity, agency identity, app icon, or brand system.
- Changing proportions, colors, shapes, typography, layout, or removing visible brand context from the assets.
- Implying that SCOPERR sponsors, endorses, owns, certifies, or is affiliated with your product or business without written permission.
- Selling, sublicensing, redistributing, repackaging, or uploading the assets into stock libraries, logo packs, templates, datasets, or marketplaces.
- Using case-study images as generic SaaS, AI, dashboard, fintech, startup, or agency marketing visuals.
- Using blog images as standalone article covers, ads, newsletter graphics, social media graphics, SEO images, stock-style visuals, or template graphics.
- Using SCOPERR assets in deceptive, harmful, misleading, illegal, adult, political, hateful, or spam-like contexts.
Asset-specific rules
Different assets have different limits.
The safest way to think about this: brand assets identify SCOPERR, case-study images support the case study, and blog images only support the original article link.
01
Brand reference only
SCOPERR logos and marks may be used only to accurately identify or reference SCOPERR.
Allowed
- Use in approved directories, press mentions, partner references, vendor listings, or professional profiles about SCOPERR.
- Use when linking to SCOPERR-owned pages or accurately referencing SCOPERR as a company.
- Use the correct white or black version based on the background.
Not allowed
- Do not use SCOPERR logos as your own brand, app icon, product identity, agency identity, or profile image.
- Do not recolor, stretch, crop, redraw, rotate, distort, or modify the logo.
- Do not imply sponsorship, endorsement, ownership, certification, or partnership without written permission.
02
SCOPERR-owned browser use
Favicons are part of SCOPERR’s identity and should be used only for SCOPERR-owned or SCOPERR-approved browser contexts.
Allowed
- Use for SCOPERR-owned websites, approved SCOPERR landing pages, or official SCOPERR-related browser contexts.
- Use when the page is controlled by SCOPERR or formally approved by SCOPERR.
Not allowed
- Do not use SCOPERR favicons on unrelated websites, cloned websites, unofficial dashboards, or third-party products.
- Do not use these icons to make another website appear owned by SCOPERR.
03
Visual system reference only
SCOPERR effect assets may be shown as part of SCOPERR’s official visual system but cannot become another brand’s design language.
Allowed
- Use when directly showing or referencing SCOPERR’s public visual identity.
- Use in approved SCOPERR-owned pages and official SCOPERR materials.
Not allowed
- Do not use SCOPERR effects as generic website backgrounds, template graphics, or another company’s visual system.
- Do not resell, remix, recolor, or package the effect as a design asset.
04
Case study reference only
Case-study images may be used only when directly referencing the official SCOPERR case study or SCOPERR’s work.
Allowed
- Use when linking to the official SCOPERR case-study page.
- Use in articles, business profiles, press references, partner pages, or client-approved mentions about SCOPERR’s work.
- Use as supporting visuals only when the surrounding content clearly credits or references SCOPERR.
Not allowed
- Do not reuse case-study images as generic SaaS, AI, dashboard, fintech, startup, or agency marketing visuals.
- Do not present these images as your own product, your own client work, or another company’s interface.
- Do not use them in ads, templates, marketplaces, pitch decks, stock libraries, or unrelated landing pages without written permission.
05
Article reference only
Blog images may be shown only when linking to or discussing the original SCOPERR article. They are not reusable as standalone content images.
Allowed
- Use when directly linking to the original SCOPERR article.
- Use in a short article preview, citation, roundup, or commentary that clearly references the original SCOPERR post.
- Use in social previews that point back to the original SCOPERR article.
Not allowed
- Do not copy blog images for your own article covers, social posts, ads, newsletters, landing pages, or SEO content.
- Do not use blog images as free stock graphics, template images, or generic business/AI/software visuals.
- Do not modify, crop heavily, republish, resell, or redistribute blog images without written permission.
06
Case study sharing only
Social preview images may be used when sharing or linking to the official SCOPERR case study.
Allowed
- Use as a preview image when linking to the official SCOPERR case-study page.
- Use in accurate press, partner, or business references about the case study.
Not allowed
- Do not use the image as a generic Open Graph image for another page, company, app, or campaign.
- Do not use it as stock-style marketing artwork or another company’s social preview image.
Permission
Unsure about a use case?
Ask first if the asset will appear in a commercial campaign, partnership page, event material, public pitch deck, marketplace, template, advertisement, or any placement that could imply endorsement.